18 July 2011
Gunnar Engblom has visited Amazon Refuge on the Yanayacu river near Iquitos. Here Gunnar presents a manual how an eco-lodge should cater to birders with an example Amazon Refuge as an example. A birding lodge is easier to market than an eco-lodge especially if there are some good birds that birders would do a detour to see. A birding lodge targets a very specific niche and makes marketing much easier.
30 June 2011
For fundraising purposes the birding circuit known as Satipo Road needed a new name. Rainforest Partnership has a hard time to market a road as a pristine area among non-birders, and the name Pampa Hermosa which has been used in the past is already in use at two other birding sites in Peru. A recent poll singled out Colibri Trail as the favorite, which makes much sense since there are 45 species of Hummingbirds recorded from this area. Colibri means Hummingbird in virtually every language except English.